Hoops coaches strip for a 'Guitar Hero' spot

[From AdFreak]


Here's the new Guitar Hero commercial with college-basketball coaching legends Bob Knight, Rick Pitino, Roy Williams and Mike Krzyzewski yukking it up with Metallica. As Guitar Hero's Risky Business ads go, this one's a distant second to the Heidi Klum spot, though Knight is pretty funny, and Pitino's drumming is amusingly wretched.

Bike Hero

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UPDATE:
So the video is actually professionally done. I mean there's no way a group of kids could pull it off.
Check out AdFreak for the post.
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Awesome idea but to me it seems like this would be way too hard for a kid to pull off. I have the feeling it's professionally done and made to look like UGC to increase it's viral appeal.

The "director's cut" of the TV spot for Guitar Hero World Tour, which shows the totally stacked German supermodel rocking out in a bra and panties and a whole lotta hair, has racked up nearly 2 million views since it was posted on YouTube two weeks ago.

Now a new video celebrating the game has turned up on YouTube, this one apparently posted by a fan. There's no T&A in this one, but judging from the user comments, viewers are finding it pretty cool all the same.

"Bike Hero," the three-and-a-half-minute clip, shows the game from the point of view of a kid who's playing it, but instead of using one of the game's controllers, he's riding a bike that has a controller built into its handlebars.

The route he's traveling -- down bike paths, across a highway, through a parking lot, over a bridge -- is paved with colored notes, as they would appear onscreen, of The Living End's 1999 punk anthem "Prisoner of Society," one of the game's featured tracks. The video appears to have been shot from a videocam mounted on the guy's forehead. What you see is a music video in the guise of a new game category: first-person rocker.

The Guitar Hero homage was posted Tuesday afternoon by "madflux," whose profile identifies him as a burger-flipper at McDonald's named Kevin. No word yet on how the clip was made, but at the beginning of the video he holds up a sheet of paper that says, "Difficulty: Hard." That would appear to be an understatement, given that no handlebar controller for the game is known to exist.

Only thing is, for an allegedly fan-created video, "Bike Hero" looks a bit too perfect. It's the only video that madflux has posted so far to YouTube, and at least one viewer voiced suspicions that the apparent fan flick might be a plant: "What's it like to work for Activision?" jibed one commenter using the handle OnlyRev0lutions on madflux's profile page.

Guitar Hero is one of Activision Blizzard's biggest franchises, with 24 million units shipped to date. The latest entry, released Oct. 26, sold 534,000 units in the week after its release, according to the NPD Group. That's down considerably from the 1.4 million that Guitar Hero III sold in its first week a year earlier. [Wired]

You can also see the GH4 commercial with A-Rod, Tony Hawk, Michael Phelps & Kobe Bryant HERE

New Guitar Hero 4 Commercial

The true American Idol himself, Mr. Ryan Digicrest has the new Guitar Hero 4 commercial over at Rants of a Modern Day Elitist. Guitar Hero must have shelled out some big money for these big names. Props to Kobe for really selling the song but what's up with him not rocking the underwear like everyone else in the commercial? Phelps, A-Rod and Tony Hawk can do it but I guess Kobe is too big for that.


Here's some more game info:
Another Game Ad
Official Site
IGN GH4 Info

Music Monday: Bang Camaro

Bang Camaro is composed of a bassist, a drummer, three guitarists, and anywhere from ten to twenty vocalists comprising a full choir of lead singers. The band's music is somewhat similar in style to '80s metal. The basic song structure employed by the band does away with traditional verses in order to highlight catchy choruses and integrate as many guitar solos as possible. The result has been described by the band as, "taking everything we loved about the genre, and throwing everything out that we hated." The band cites Elvis Presley and Buddy Holly as influences in addition to hard rock/heavy metal bands like Skid Row, Iron Maiden, and Dokken. "I would call us anthem rock," said Alex Necochea. "We're really not heavy metal. I think our focus is more on writing great singles, as best as we can make them. That's just something Bryn and I grew up on. We're big fans of melody and big driving hooks, that sort of thing." Some of Bang Camaro's songs have been featured in both Guitar Hero and Rock Band.

Push Push (Lady Lightning)


Night Lies


Pleasure (Pleasure)


Performance & Interview


Not a video, but interesting...think you could be in Bang Camaro?


Links:
Official Site
MySpace